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The Persuaders 2004

The Persuaders 2004 -

Title: The Persuaders
Genre: Documentary
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Studio:
Cast: Douglas Atkins, Scott Donaton, Linda Eatherton, Stuart Ewen, Richard Ford, Richard Frank
Crew: Douglas Rushkoff (Writer), Barak Goodman (Writer), Barak Goodman (Director), Rachel Dretzin (Director)
Keyword: marketing, advertising, public relations, woman director, editorial

Overview:PBS Frontline takes an in-depth look at the multibillion-dollar "persuasion industries" of advertising and public relations and how marketers have developed new ways of integrating their messages deeper into the fabric of our lives. Through sophisticated market research methods to better understand consumers and by turning to the little-understood techniques of public relations to make sure their messages come from sources we trust, marketers are crafting messages that resonate with an increasingly cynical public.

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Release: Nov 09, 2004 Runtime: 55 minutes Quality: HD IMDb: 3 / 10 by 3 users Popularity: 2.447 Budget: $0 Revenue: $0 Language: English

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The Persuaders 2004

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